Paid Search

PPC Management

Paid search is one of the most powerful ways to capture and convert website traffic. We offer premium managed PPC services for advertisers with advanced paid search needs. As the search landscape is so competitive and constantly changing, brands need proven experts and industry leading technology to make the most of this powerful marketing channel.

Our Approach

We work closely with the client to develop a paid search strategy. We use advanced market analysis and campaign design informed by data to deliver personal, adaptive and valuable search experiences. By combining our expertise with unique partnerships we maximise campaign performance to drive business growth.

Our Expertise

Our paid search advertising and management team are certified paid traffic experts and work directly on your campaigns. Our team use leading AI technology for cross channel PPC management to influence bidding and budgeting. The result is that our clients benefit from our expertise and 30+ intelligent algorithms working in harmony to optimise spend and increase clicks or conversions.

How We Work

A full-service PPC agency combining a team of Google certified ad experts, leading technology, and large amounts of data. Our team of PPC specialists work together to turn strategy into ads that gets results.

Tailored Strategy

We understand that every business is unique. Our team take the time to learn about your business and your industry before developing a strategy for your PPC account. We identify and apply new keyword opportunities from search query data, and develop a seamless and consistent message across ad groups, ad copy and landing pages.

Ad Campaign Optimisation

Our certified PPC professionals regularly delve into your account data to make manual adjustments to improve account performance. The testing never stops as our machine learning technology continuously searches for ways to get better campaign results. Our relentless testing saves time and your money with intelligent bid and budget management 24/7.

Cross-Publisher Campaigns

Better campaign management begins with cross-channel and cross-publisher ad management. We plan, attribute, and optimise your paid search campaigns across multiple channels. Our central and unified campaign management technology allows us to analyse trends and optimise performance by channel to get you maximum results.

PPC Technology

Our mature artificial intelligence (AI) technology stack uses self-learning algorithms to ingest and analyse paid search data across advertising platforms. Powered by 30+ algorithms, data such as seasonality, what day it is, the time of day, ad platform, target locations, user devices and more is considered in each of our bid and budget decisions.

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